
High standards for fresh food
Fresh starts with growers and careful handling, helping families bring affordable food to the table every day.
1 / 4Category: Dairy & Eggs
We are driven by a simple belief: we can always make the world better. Proper nourishment allows us all to grow and thrive. At fairlife, we provide the health and vitality people need by starting with the wholesome simplicity of real cow’s milk. All our milk flows through soft filters to concentrate its goodness like protein and calcium while filtering out some of the natural sugars. Our delicious and satisfying fairlife 2% Ultra-Filtered Milk has 50% less sugar and 50% more protein than regular milk. Plus, there’s no artificial growth hormones used and it’s lactose free. So sip, drink and chug as you enjoy our delicious ultra-filtered milk. - 50% more protein and 50% less sugar than regular milk - 13g of protein per serving - Delicious, satisfying and lactose-free - No artificial growth hormones used* - 52oz bottle - *no significant difference has been shown between milk derived from rbst-treated and non-rbst treated cows

The Kroger promise centers on fresh products, everyday value, broad selection, and shopping that fits how customers want to buy.

Fresh starts with growers and careful handling, helping families bring affordable food to the table every day.

Kroger uses shopper insight and digital offers to help customers save time and money on the products they love.

From need-it-now items to full stock-up orders, the digital shopping path is built for convenient grocery trips.

Kroger supports healthier communities through nonprofit partnerships and its Zero Hunger | Zero Waste plan.